My latest vintage denim treasure is this old Wrangler ‘Blue Bell’ denim banner. The banner is in a deadstock never washed condition. They used to make these banners in small numbers, only a couple of hundred, because the silk screens weren’t so strong as nowadays. This one is made on a light weight plain right hand selvage fabric. Made from the colours red, yellow and white. Most of the Levi’s banners are also made with only these three colours. These banners were made as advertising material for the shop windows. Very hard to find and true collector items. Think this one is from the ’50’s. If you have some more info about it, please send me an email: info@long-john.nl

wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (2)

wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (1)

wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (3)

wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (13)

wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (14)

wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (12) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (11) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (10) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (9) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (8) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (7) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (6) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (5) wrangler blue bell jeans banner long john blog vintage usa america window promo material raw unwashed selvage plain selvedge (4)

www.wrangler.com

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Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.