As a big fan of the vintage line from Diesel Jeans, called Old Glory from the early nineties, this store display is in my collection over 20 years already! It’s made from wood. Old Glory was the premium line with amazing items which where made on standards like nowadays Levi’s Vintage (LVC) and Lee 101. They brought really cool jackets and highend selvage denim. They costs a fortune at that time and only a happy few really liked this vintage inspired collection. Unfortunatly they produced this only for a couple of years. The market was to small to survive with this exclusive line. Those were the best years of Diesel.

old glory diesel store display long john blog wouter munnichs eindhoven vintage jeans denim italy wood board max grade brown industry (2)

old glory diesel store display long john blog wouter munnichs eindhoven vintage jeans denim italy wood board max grade brown industry (3)

old glory diesel store display long john blog wouter munnichs eindhoven vintage jeans denim italy wood board max grade brown industry (1)

old glory diesel store display long john blog wouter munnichs eindhoven vintage jeans denim italy wood board max grade brown industry (4)

www.diesel.com

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Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.