This customize denimshop from New York (USA) had a really nice booth on the Bread & Butter fair in Berlin. You can choose your favourite model, denim, rivets, yarn, etc. to make your perfect limited jean. The booth is a copy from their atelier in the shop in Soho, NY. Really nice!
I'm the founder of Long John. Next to running this daily magazine, I'm working as a freelance denim specialist for the industry. Titled as 'Denim Influencer 2020' by Rivet 50. Celebrated my 10th anniversary with Long John in 2021.
