Long John - Daily Magazine About Denim & Authentic Products
wrangler 31mwzpw
Brands, History, Jeans

10 Key Years Of Wrangler Jeans That You Need To Know!

by Wouter Munnichs No Comments
An Introduction Of The American Wrangler Denim Brand The Wrangler brand is part of the American so-called 'Big 3' denim...  Read More
Reading time: 3 min
Wrangler x Pendleton
Brands, Collab

Wrangler x Pendleton Woolen Mills Collaboration Collection

by Wouter Munnichs No Comments
The Special Wrangler x Pendleton Woolen Mills Collection Wrangler's latest collaboration is with American brand Pendleton Woolen Mills from Portland,...  Read More
Reading time: 1 min
denim training
Denim Training, History, Inspiration

10 Important Years You Need To Know About The ‘Big 3’ Denim Brands (Levi’s, Lee & Wrangler)

by Wouter Munnichs No Comments
The 10 Most Important Years By Levi’s, Lee & Wrangler There're many historical facts and important years in the history...  Read More
Reading time: 3 min
wrangler 27MW
Brands, History, Inspiration

Heavy Sun Faded 1980’s Wrangler 27MW Western Denim Shirt

by Wouter Munnichs No Comments
The Wrangler Farmer Shirt This vintage 1980's Western Wrangler 27MW denim shirt from my archive was bought by a reseller...  Read More
Reading time: 2 min
wrangler denim banner
Brands, History, Inspiration

Vintage 1970s Wrangler Promo Store Denim Banner

by Wouter Munnichs No Comments
Wrangler Promotion Marketing Tool This vintage Wrangler denim banner from my archive dates back to the 1970s. These kinds of...  Read More
Reading time: 1 min
wrangler 124MJ
Brands, History, Jackets

Vintage 1960s Wrangler 124MJ Embroidered Rodeo Club Jacket

by Wouter Munnichs No Comments
The Archetypal Wrangler Denim Jacket The 124MJ jacket is the archetypal denim jacket style of Wrangler. Introduced around the mid-sixties you can...  Read More
Reading time: 3 min
Brands, History, Inspiration, Jeans

Original Wrangler 11MW ‘Proto Type’ Jeans From 1947

by Wouter Munnichs 1 Comment
The Launch Of Wrangler The Wrangler brand was launched in 1947 in Greensboro, North Carolina. The first pair of jeans...  Read More
Reading time: 3 min
Brands, Inspiration, Jeans

Vintage Wrangler 27MW Denim Shirt From The 1970s

by Wouter Munnichs No Comments
Vintage Wrangler 27MW Denim Shirt From The 1970s Wrangler is since its start one of the main denim brands that...  Read More
Reading time: 2 min
wrangler rodeopants longjohn
Brands, Jeans

Vintage Wrangler Rodeo Clown Pants From 1970 – ’80

by Wouter Munnichs No Comments
Vintage Wrangler Rodeo Clown Pants This vintage pair of Wrangler 'Rodeo Clown Pants' highlighted today is from my private denim...  Read More
Reading time: 1 min
selvedge selvage self-edge
Denim Training, History, Inspiration

5 Reasons To Prefer Selvedge Denim Fabrics Over Non-Selvedge

by Wouter Munnichs No Comments
Selvedge Denim Fabrics Woven On A Shuttle Loom For over 150 years jeans have been made with so-called selvedge fabrics....  Read More
Reading time: 8 min
rivets rivet
Denim Training, History, Inspiration

Learn About Different Rivet Designs On Jeans (And It’s History)

by Wouter Munnichs No Comments
The Rivet That Shook The Industry The patent of the rivet represents maybe one of the most important milestones within...  Read More
Reading time: 6 min
denim school
Inspiration

The 10 Commandments Of Denim

by Wouter Munnichs No Comments
1) Buy only a pair of jeans that you actually are going to wear! Do not stack jeans in your...  Read More
Reading time: 1 min
diesel old glory
Brands, Inspiration, Jackets, Jeans

How The Premium Old Glory By Diesel Collection Influenced My Denim Journey

by Wouter Munnichs No Comments
The Legendary Old Glory By Diesel Collection Old Glory was the premium collection made by the Italian denim brand Diesel...  Read More
Reading time: 2 min
denim training
Denim Training, Inspiration

The 10 Key Features On A Pair Of Jeans

by Wouter Munnichs No Comments
The 10 Key Jeans Details There are many variations made on the classic five-pocket jeans over the years. While the...  Read More
Reading time: 4 min
denim training
Denim Training, Inspiration

5 Influences That Are Key When Buying A Pair Of Jeans

by Wouter Munnichs No Comments
The 5 Influences For Your Next Purchase When entering a denim store to buy a new pair of jeans, there...  Read More
Reading time: 4 min
denim training
Denim Training, Inspiration

The 10 Do’s & Don’ts With Your Old Jeans!

by Wouter Munnichs No Comments
Don't Leave Your Jeans In Your Closet Probably everyone recognizes that you have a few denim favorites in your wardrobe...  Read More
Reading time: 3 min
denim training
Denim Training, Inspiration

5 Reasons Why You Need Skilled Denim Store Staff

by Wouter Munnichs No Comments
5 Reasons Why You Need Skilled Staff In Your Store Running a denim store is not always easy these days,...  Read More
Reading time: 6 min
denim training
Denim Training, History, Inspiration

5 Misconceptions About Denim You Need To Know

by Wouter Munnichs No Comments
The 5 Most Popular Misconceptions About Denim There are many myths and misconceptions about denim. Sometimes this is also the...  Read More
Reading time: 6 min
denim training
Denim Training, History, Inspiration

10 Fun Facts You Need To Know About Denim

by Wouter Munnichs 3 Comments
10 Denim Facts You Must Know Denim facts. As denim has such a long history there're also so many facts...  Read More
Reading time: 2 min
wouter munnichs
Inspiration, Interview

Sourcing Journal: Denim Specialist Wouter Munnichs Celebrates 10 Years Of Long John

by Wouter Munnichs No Comments
Denim Specialist Wouter Munnichs Celebrates 10 Years Of Long John This year, I’m celebrating the 10th anniversary of my daily...  Read More
Reading time: 4 min
lee bandana casey tibbs
Accessories, Brands, History, Inspiration

Original Lee Jeans Bandana With Rodeo Star Casey Tibbs

by Wouter Munnichs No Comments
World Champion Rodeo Star Casey Duane Tibbs was an American cowboy, rodeo performer, and actor. He was born in Orton...  Read More
Reading time: 2 min
swissjeansfreak
Inspiration, Interview

What’s Your Favorite? With Ruedi Karrer (Swiss Jeans Freak)

by Wouter Munnichs No Comments
What’s Your Favorite? With Ruedi Karrer (Swiss Jeans Freak) In the topic What's your favorite?, we ask denim professionals within...  Read More
Reading time: 3 min
Stefano Aldighieri
Inspiration, Interview

What’s Your Favorite? With Stefano Aldighieri

by Wouter Munnichs No Comments
What’s Your Favorite? With Stefano Aldighieri A new topic on Long John is What’s Your Favorite? In this topic, we ask...  Read More
Reading time: 3 min
Brands, Jackets, Jeans

Old Glory Sleeveless Denim Vest by Diesel from 1993

by Wouter Munnichs No Comments
Old Glory by Diesel Jeans From 1992 till 1994 Diesel Jeans from Italy created a special high-quality made collection called Old Glory. Old...  Read More
Reading time: 1 min
Load more posts



blue blanket





red wing




Wouter Munnichs

Wouter Munnichs, founder online magazine Long John, and freelance denim specialist for brands and retail.

Titled by Rivet 50 as ‘Denim Influencer 2020’. Celebrated my 10th anniversary with Long John in 2021.

Vintage Levi’s Jeans 507XX (Type 2) ‘Big E’ Jacket

Vintage Levi’s Jeans 507XX (Type 2) ‘Big E’ Jacket

The Story of the Levi’s 507XX Biker Cut Jacket (Part 2)

The Story of the Levi’s 507XX Biker Cut Jacket (Part 2)

Vintage Levi’s ‘Big E’ Toddler Jeans From The 1960’s

Vintage Levi’s ‘Big E’ Toddler Jeans From The 1960’s

Vintage Levi’s ‘Big E’ Biker Jeans Vest From The 1960’s

Vintage Levi’s ‘Big E’ Biker Jeans Vest From The 1960’s

First Diesel Jeans Catalog From Fall Winter 1987 – 1988

First Diesel Jeans Catalog From Fall Winter 1987 – 1988

10 Fun Facts You Need To Know About Denim

10 Fun Facts You Need To Know About Denim

Vintage Lee Jeans Rider M.U. Aggies Jacket from 1962

Vintage Lee Jeans Rider M.U. Aggies Jacket from 1962

The History of the Levi’s 507XX (Type 2) Jacket – Part 1

The History of the Levi’s 507XX (Type 2) Jacket – Part 1

How To Wash Your Jeans – The Ultimate Guide!

How To Wash Your Jeans – The Ultimate Guide!

The History Of The Original Vintage Levi’s 506XX Jacket

The History Of The Original Vintage Levi’s 506XX Jacket

slot online slot pro jepang