Lennaert Nijgh, founder of the Benzak Denim Developers (BDD) brand made a great video about his trip to Berlin to join the first edition of the new Selvedge Run (www.selvedgerun.com) trade show this July. The video is a kind of road movie which gives you a perfect insight into the Berlin vibe and of course the trade show. A lot of famous people from the (denim) industry are included. Well done guys! Check it out for yourself. Oh, and don’t forget to check out the brand from Lennaert, it’s loaded with amazing indigo treasures!

Lennaert Nijgh

lennaert nijgh benzak denim developers long john blog selvedge run fair event denim jeans indigo blue


Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine, I'm working as a freelance denim specialist for the industry. Titled as 'Denim Influencer 2020' by Rivet 50. Celebrating my 10th anniversary with Long John this year.