Lennaert Nijgh, founder of the Benzak Denim Developers (BDD) brand made a great video about his trip to Berlin to join the first edition of the new Selvedge Run (www.selvedgerun.com) trade show this July. The video is a kind of road movie which gives you a perfect insight into the Berlin vibe and of course the trade show. A lot of famous people from the (denim) industry are included. Well done guys! Check it out for yourself. Oh, and don’t forget to check out the brand from Lennaert, it’s loaded with amazing indigo treasures!
Lennaert Nijgh
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.
Nominated as 'Influencer 2020' by Rivet 50.
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