Most jeans as we know feature 5 pockets: 2 on the back, 2 on the front and 1 extra at the facing of the right front pocket. This extra front pocket, commonly known as the coin pocket, was used to carry small objects, such as coins, a watch or even nuggets of gold.
Benzak Denim Developers (BDD) by Lennaert Nijgh introduces a standard 6th pocket, a hidden pocket at the facing of the left front pocket, only noticable by the exposed selvedge at the top, just under the waistband. He simply call this: ‘the evolution of a classic.’ Check the new BDD video below.
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.
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