Blue Collar Worker is a denim brand from London – UK founded by Tim Browne. BCW is specialised in completely functional men’s denim. Their collection also includes men’s polo’s and jackets in unique, contemporary styles that are pure Blue Collar Worker. Using premium quality ring-spun denim, styling has been influenced by the durability of the work & military wear of the 1930´s, 40´s and 50´s.  Each pair of jeans are styled with a twist, but the brand never loses sight of the fact that these are constructed to function in today’s modern workplace. Great to see these lookbook images from BCW. Looking forward to see the collection live!

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www.bluecollarworker.eu

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.