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Follow-Up Collaboration

After the exciting Denham X Nike Air Max 1 release last week, its now time for its follow-up. Today they release two other collaboration pairs with Nike. The collab styles are the Air Max 90, and Air Max 95.

In case you have missed the Denham X Nike Air Max 1 release, check it here.

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The Air Max 90

For the Nike Air Max 90 collaboration, they used the most sustainable indigo and ecru denim. These are using patent technology from Italian mill Candiani. They developed an authentic, retro unisex design that celebrates the best of both brands.

The structure of the upper seamlessly fuses the eco-friendly denim with the OG TPU infrared highlight trim that solidified the AM90 reputation. At the same time, the tongue pays homage to Denham’s authentic blue and white signature selvedge.

Again, the brand’s tagline, ‘The Truth is in the Details’ is reflected in the details. There’re details like the signature of the brand’s founder Jason Denham in the sole and grey rubber lace tips, engraved with their iconic scissor logo.

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Jason Denham About The Collab

“The original classic UK street shoe. We selected the best Italian sustainable denim to combine with the OG Infrared highlight trim.” by Jason Denham.

Video

In the promo video for this Air Max 90 release Jason Denham zooms in at all the details.

The Air Max 95

Another release, the third one, is the Nike Air Max 95. For this release, they used the best black and ecru sustainable denim, again from the Italian mill Candiani.

The upper smoothly melds the ecru, grey, and black gradient panels of the eco-friendly denim into the black midsole. The OG neon yellow in the nylon eyelets and trims as the original 1995 colorway.

The unique details on this pair are a tagline on the underside in the air sock and the grey rubber lace tips, engraved with their iconic scissor logo.

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Jason Denham About The Collab

“The progressive design is one of my personal favorites. I love the layering and design lines of this shoe.” by Jason Denham.

Video

In the promo video for this Air Max 95 release Jason Denham zooms in at all the details.

www.denhamthejeanmaker.com

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Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim. Titled as 'Denim Influencer 2020' by Rivet 50.