dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (1)

The normal conventional trade shows are not from this time anymore. Retailers, buyers, designers and other people want something different. More experience and not only shows that are sales driven. Here’s an excellent example how you can do it! Meet the concept of Desert & Denim. Desert & Denim is the world’s premier, renegade men’s denim and accessories trade show. An international maker’s carnival of designers and ground-breaking brands will gather for two days in the desert, discussing what’s next in the world of men’s apparel around the bourbon campfire until the early hours of the morning. The organisation invited only the best of the new wave of men’s rugged, high quality, workshop-made clothes and accessories, and what has happened as a result is the emergence of a new kind of tribe, a new kind of community. Sounds great isn’t it!

You can now support these guys for the next 2016 edition through their Kickstarter project. But first you need to know when and where this unique trade show is going to be held. Desert & Denim is going to be at eco chic Mojave Sands Motel in Joshua Tree, CA on February 17th & 18th, 2016. Check out the awesome video at the end to get you in the right mood to go to the desert! Good luck guys, great concept!

dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (2)

dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (7) dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (6) dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (5) dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (4) dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (3)

dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (8)

dersert en denim 2016 event fair tradeshow long john blog denim jeans selvage brands usa experience food music clothing clothes bikers bikes blue indigo barber shop store retail new (9)

Support the Desert & Denim Kickstarter project here:

www.kickstarter.com/projects/1995447648/desert-and-denim-2-renegade-tradeshow?ref=video

Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim. Nominated as 'Influencer 2020' by Rivet 50.