This upcoming Sunday Paul van der Blom is organising a new edition of his ‘Denim Ride Out’ in Rotterdam. Paul started this event some years ago and is growing every edition. The event started of course as an event about riding your bike in totally denim, but nowadays it is much more than that. It a true denim festival with music, food, cafe racers, but also some of my denim friends are showing their latest (denim) collections like Paul Kruize, Butcher of Blue, Tulp Jeans, Blue Days Footwear, Oyuki Denim, Deadstock Ressurection, Mr Ed, Kurt’s, Amsterdenim, Warenmagazijn, Denim.Lab and Ger Weijsman (Red Wing shoemaker specialist) to name a few. Great to see that the event is grown to a next denim level. Keep up the good work Paul and enjoy! Cheers.

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Check all the event details here: http://denimride.com/

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.