Edwin Jeans is established in Japan in 1947. They were one of the first denim producers in Japan. Founder Mr. Tsunemi had a passion for denim, which inspired him to import USA made, Levi’s Jeans, to the United States. In those times there wasn’t a denim manufacturer in Japan. The first Edwin jeans was crafted in 1961. The name Edwin came from utilising the letters from the word denim, and reversing the letter M to create a W. The big worldwide breakthrough was in the ’80’s when they launched a new washing, the famous stone washing.

Nowadays the Edwin brand is still up and running and they continued the same quality and authenticity as back in the days when they started. Recently I received one of their most popular fits from this moment, the ED-55. The ED-55 fit is a relaxed tapered jean. My pair is made of red listed Japanese 14oz selvage fabric. The jean has a button fly, brown leather patch and contrast arcuates stitching on the back pockets (which are also reinforced and lined). There’s also a woven ‘E’ tab label on the right pocket, something I think it’s a great subtle branding. Check out the detail pics here below from this well made in Japan brand! Many thanks Maureen from PR agency Back to Back and the Edwin crew for sending a pair! Stay raw.

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (2)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (3)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (6)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (4)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (9)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (10)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (11)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (13)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (8)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (14)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (1)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (7)

edwin jeans 1947 long john blog denim blue rigid raw unwased ed-55 red listed selvage 14oz japan made (5)

www.edwin-europe.com

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.