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Episode #2: How To Recreate Jeans The Most Eco-Friendly Way

At the end of the year I published the first episode of a special denim project which I did at Soorty’s NASDA Lab in Çorlu, Turkey together with Thomas Stege Bojer from Denimhunters. In the first episode you could already see why we started this project, we spoke about our passion for denim, and you saw a full tour in the Soorty NASDA facility.

In case you have missed this first episode, watch it here.

The Second Episode From Our Denim Trilogy

The second episode of our trilogy continues our journey if it’s possible to recreate our favorite jeans and fades with the most sustainable materials and methods available at Soorty’s NASDA Lab. A replica jeans with the same authentic look and feel via environmentally conscious production as our original.

So, in this second episode, we are actually making the jeans, by choosing the right selvedge fabric, creating the pattern, deciding on the right trimming as buttons, and rivets, thread, and so on. All the essentials that will help to achieve the target of getting the same pair of jeans as our own worn-in jeans.

How To Produce Jeans In A Conscious Way

Our video range will show how to produce jeans in a conscious way, all the steps that are needed to produce one single pair. You will see and learn that it’s very time-consuming to produce one pair of high-quality jeans, especially when it has a worn look.

Next to Long John, the episodes will be published on Denimhunters, but also on Soorty’s site Future Possibilities.

Enjoy the second episode of our denim adventure how to produce a pair of jeans in an environmentally friendly way by Soorty. And stay tuned for the last episode which will be online very soon!

www.soorty.com

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.