sven signe den hartogh longjohnG-Star Raw X Sven Signe den Hartogh Collaboration

On Saturday the 28th of July G-Star Raw opened their doors in the renewed Hoog Catharijne Shopping Mall in Utrecht, NL. To celebrate this opening they teamed-up with artist Sven Signe den Hartogh. Sven created live on the spot an art installation using G-Star Raw art objects, as well as various garments as jeans.

About Sven Signe den Hartogh

Sven Signe den Hartogh is an award-winning and multidisciplinary artist, creating out of the endless need for self-expression. In his work he combines exploring magic with reality, bridging the gap between this world and the unknown. He believes that we are very disconnected from our true self and strives to make the concerns of art relevant to individuals. Art, for him, is all based on feelings, using your heart, eyes and hands to create. Sven works in diverse art forms such as photography, painting, film and installations. He works closely together with museums and galleries.

Watch also the video to see Sven live at work at the G-Star Raw store here.

G-Star Raw Hoog Catharijne Store
Gildenkwartier 199A, Utrecht (NL)

sven signe den hartogh longjohn

sven signe den hartogh longjohn

Pics by G-Star Raw.

sven signe den hartogh longjohn

sven signe den hartogh longjohn

sven signe den hartogh longjohn

sven signe den hartogh longjohn

Pics by Mark Bolk.

sven signe den hartogh longjohn

sven signe den hartogh longjohn

Pics by Jos van den Broek.

www.g-star.com & https://svensignedenhartogh.com

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.