Imogene + Willie Selvedge Pencil Bag

Imogene + Willie started their denim dream by producing 250 pairs of jeans. Their plan was to try to sell 250 jeans in their inaugural fits; Imogene (for women) and Willie (for men). The orders started coming in from all over the country, and then from all over the world. They sold 250 pairs in just three weeks, then another 250 in the weeks that followed. The rest of the story is history…

Left-Over Selvedge Denim Fabrics

Next to their great pairs of jeans, they produce some fine accessories too. One of their unique products is this Pencil bag. This Pencil bag is made from left-over selvedge fabrics, so each run will be different. The left-overs are coming from their jeans production. So, a perfect example of eliminating waste, and upcycling. The outcome is a Pencil bag that is usable for your favorites pencils or other personal belongings. And it will be more beautiful each day too, as the fabric will age with time.

https://imogeneandwillie.com

Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim. Titled as 'Denim Influencer 2020' by Rivet 50.