Denham X Long John

Last week you already saw pictures that Jason Denham (Denham Jeans) took my ‘Long John X GoSterk X Blendomatic’ collab shirt with him during his trip trough Japan. Today I am very proud to show you the real deal. Jason was lucky to visit the more than 100 years old small family hand dye house in Kojima (Japan) for his upcoming collection and dipped my shirt in natural indigo. The result is an -one of a kind- made by master Jason Denham himself! It’s one of the first collabs that gets a second collaboration: Denham X Long John. Jason was so kind to document the magical indigo dip process. When an indigo dyed item left the indigo bath it has a kind of green look. By the time this dipped item gets in contact with oxigen it slowly turns into the colour blue. This is why we call this indigo process magic. The result is really beautiful! It turned into a perfect blue colour, a.k.a. blue gold.

Check the process pictures of this true craftsman below. I am very honored Jason, big bravo for this great surprise! Can’t wait to add this shirt in my private collection. Till soon.

-The result-

-The original-

 Check the previous Jason Denham X Long John Japan travel post here:

Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine, I'm working as a freelance denim specialist for the industry. Titled as 'Denim Influencer 2020' by Rivet 50. Celebrated my 10th anniversary with Long John in 2021.