Long John - Daily Magazine About Denim & Authentic Products
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Long John - Daily Magazine About Denim & Authentic Products
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23 February 2017by No Comments

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wouter munnichs

Wouter Munnichs, founder online magazine Long John, and freelance denim specialist for brands and retail.

Titled by Rivet 50 as ‘Denim Influencer 2020’. Celebrated my 10th anniversary with Long John in 2021.

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Long John is an online magazine established in 2011. Your guide with daily updates about denim and high-quality made products and initiatives. Celebrated it's 10th anniversary in 2021. Titled by Rivet 50 as ‘Denim Influencer 2020’.

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Long John Instagram

  • What makes denim, denim? 

Traditionally denim has always been made using cotton. However, in recent years due to fast fashion, an influx of petrochemical fibres has flooded the market.

But did you know that much like plastics, polyester doesn’t break down in our soils and leaves a toxic residue from the fibres and the powdered colour dyes used in the production of clothes? 

That’s why @marmarahemp believes that their hemp is a crucial component for fashion in the future; hemp is biodegradable and will break down and return to the earth, making Marmara Hemp® circular. 

Hemp is also the earliest known fiber used by humans and is the strongest of the natural fibres.

Photo from the Hempy capsule collection @bossadenim with @endrime. 💪
  • Although it’s not Selvedge Sunday today, it’s always good to show some fine selvedge fabrics, right? 

There so many different selvedge color ID’s nowadays, but what is your favorite? 🤷‍♂️
  • @handz_jeans is a new gender-free and seasonless indigo denim brand founded by friends Themis Goudroubis and Tilmann Wroebel of @monsieur_t_official. The brand comes with a curated selection of crafted authentic jeans for indigo lovers. With the brand, Themis and Tilmann create timeless denim styles made with the finest denim fabrics from Italy and Japan. 👌

Go to Long John (link in bio) to read all about it! 💪
  • This Wednesday I’m part of the ‘Denim Talk’ at denim fabric trade show @bluezonemunich by @munichfabricstart in Munich, Germany. 

I’m partnering with my denim buddies @swissjeansfreak, @denimstrummer of @indigoinvitational and @denimhunters and we will talk about everything related to (raw) denim, also about the future of it. 

Join us if you’re around at the trade show! See you there! 👖💪👖
  • Details of a repro @wrangler_europe Champion jacket. 🤠
  • Four vintage bibs from the 1940s and 1950s from @manavintage. Worn as true workwear, the reason why denim was born.👌
  • The 14.5oz Type 2 denim jacket style by @railcarfinegoods that can stand on his own. Ready the break in to achieve some heavy fades. 💪
  • To celebrate their ‘Yoke Bartack’ patent, @blueblanketjeans created this limited-edition selvedge denim banner. The banner is made with a brown selvedge fabric with redline ID, but printed the patent design on the back. I need more walls at my office for all my denim banners…! 😊

Big thanks to @antoniodibattista! 💪
  • The new Fall Winter 2023 collection of @peppinopeppino_denim is just shown at the @pittiuomo_official trade show in Florence to their retail partners. Although it will take a while before it will be available via their retailers, here’s already a sneak of what to expect. 🤡

Go to Long John (link in bio) to see more of this upcoming collection! 💪
Follow Long John on Instagram
What makes denim, denim? 

Traditionally denim has always been made using cotton. However, in recent years due to fast fashion, an influx of petrochemical fibres has flooded the market.

But did you know that much like plastics, polyester doesn’t break down in our soils and leaves a toxic residue from the fibres and the powdered colour dyes used in the production of clothes? 

That’s why @marmarahemp believes that their hemp is a crucial component for fashion in the future; hemp is biodegradable and will break down and return to the earth, making Marmara Hemp® circular. 

Hemp is also the earliest known fiber used by humans and is the strongest of the natural fibres.

Photo from the Hempy capsule collection @bossadenim with @endrime. 💪
@longjohn_denimblog
@longjohn_denimblog
•
Follow
What makes denim, denim? Traditionally denim has always been made using cotton. However, in recent years due to fast fashion, an influx of petrochemical fibres has flooded the market. But did you know that much like plastics, polyester doesn’t break down in our soils and leaves a toxic residue from the fibres and the powdered colour dyes used in the production of clothes? That’s why @marmarahemp believes that their hemp is a crucial component for fashion in the future; hemp is biodegradable and will break down and return to the earth, making Marmara Hemp® circular. Hemp is also the earliest known fiber used by humans and is the strongest of the natural fibres. Photo from the Hempy capsule collection @bossadenim with @endrime. 💪
3 days ago
View on Instagram |
1/9
Although it’s not Selvedge Sunday today, it’s always good to show some fine selvedge fabrics, right? 

There so many different selvedge color ID’s nowadays, but what is your favorite? 🤷‍♂️
@longjohn_denimblog
@longjohn_denimblog
•
Follow
Although it’s not Selvedge Sunday today, it’s always good to show some fine selvedge fabrics, right? There so many different selvedge color ID’s nowadays, but what is your favorite? 🤷‍♂️
4 days ago
View on Instagram |
2/9
@handz_jeans is a new gender-free and seasonless indigo denim brand founded by friends Themis Goudroubis and Tilmann Wroebel of @monsieur_t_official. The brand comes with a curated selection of crafted authentic jeans for indigo lovers. With the brand, Themis and Tilmann create timeless denim styles made with the finest denim fabrics from Italy and Japan. 👌

Go to Long John (link in bio) to read all about it! 💪
@handz_jeans is a new gender-free and seasonless indigo denim brand founded by friends Themis Goudroubis and Tilmann Wroebel of @monsieur_t_official. The brand comes with a curated selection of crafted authentic jeans for indigo lovers. With the brand, Themis and Tilmann create timeless denim styles made with the finest denim fabrics from Italy and Japan. 👌

Go to Long John (link in bio) to read all about it! 💪
@handz_jeans is a new gender-free and seasonless indigo denim brand founded by friends Themis Goudroubis and Tilmann Wroebel of @monsieur_t_official. The brand comes with a curated selection of crafted authentic jeans for indigo lovers. With the brand, Themis and Tilmann create timeless denim styles made with the finest denim fabrics from Italy and Japan. 👌

Go to Long John (link in bio) to read all about it! 💪
@handz_jeans is a new gender-free and seasonless indigo denim brand founded by friends Themis Goudroubis and Tilmann Wroebel of @monsieur_t_official. The brand comes with a curated selection of crafted authentic jeans for indigo lovers. With the brand, Themis and Tilmann create timeless denim styles made with the finest denim fabrics from Italy and Japan. 👌

Go to Long John (link in bio) to read all about it! 💪
@longjohn_denimblog
@longjohn_denimblog
•
Follow
@handz_jeans is a new gender-free and seasonless indigo denim brand founded by friends Themis Goudroubis and Tilmann Wroebel of @monsieur_t_official. The brand comes with a curated selection of crafted authentic jeans for indigo lovers. With the brand, Themis and Tilmann create timeless denim styles made with the finest denim fabrics from Italy and Japan. 👌 Go to Long John (link in bio) to read all about it! 💪
5 days ago
View on Instagram |
3/9
This Wednesday I’m part of the ‘Denim Talk’ at denim fabric trade show @bluezonemunich by @munichfabricstart in Munich, Germany. 

I’m partnering with my denim buddies @swissjeansfreak, @denimstrummer of @indigoinvitational and @denimhunters and we will talk about everything related to (raw) denim, also about the future of it. 

Join us if you’re around at the trade show! See you there! 👖💪👖
@longjohn_denimblog
@longjohn_denimblog
•
Follow
This Wednesday I’m part of the ‘Denim Talk’ at denim fabric trade show @bluezonemunich by @munichfabricstart in Munich, Germany. I’m partnering with my denim buddies @swissjeansfreak, @denimstrummer of @indigoinvitational and @denimhunters and we will talk about everything related to (raw) denim, also about the future of it. Join us if you’re around at the trade show! See you there! 👖💪👖
5 days ago
View on Instagram |
4/9
Details of a repro @wrangler_europe Champion jacket. 🤠
Details of a repro @wrangler_europe Champion jacket. 🤠
Details of a repro @wrangler_europe Champion jacket. 🤠
@longjohn_denimblog
@longjohn_denimblog
•
Follow
Details of a repro @wrangler_europe Champion jacket. 🤠
6 days ago
View on Instagram |
5/9
Four vintage bibs from the 1940s and 1950s from @manavintage. Worn as true workwear, the reason why denim was born.👌
@longjohn_denimblog
@longjohn_denimblog
•
Follow
Four vintage bibs from the 1940s and 1950s from @manavintage. Worn as true workwear, the reason why denim was born.👌
1 week ago
View on Instagram |
6/9
The 14.5oz Type 2 denim jacket style by @railcarfinegoods that can stand on his own. Ready the break in to achieve some heavy fades. 💪
@longjohn_denimblog
@longjohn_denimblog
•
Follow
The 14.5oz Type 2 denim jacket style by @railcarfinegoods that can stand on his own. Ready the break in to achieve some heavy fades. 💪
1 week ago
View on Instagram |
7/9
@longjohn_denimblog
@longjohn_denimblog
•
Follow
To celebrate their ‘Yoke Bartack’ patent, @blueblanketjeans created this limited-edition selvedge denim banner. The banner is made with a brown selvedge fabric with redline ID, but printed the patent design on the back. I need more walls at my office for all my denim banners…! 😊 Big thanks to @antoniodibattista! 💪
1 week ago
View on Instagram |
8/9
The new Fall Winter 2023 collection of @peppinopeppino_denim is just shown at the @pittiuomo_official trade show in Florence to their retail partners. Although it will take a while before it will be available via their retailers, here’s already a sneak of what to expect. 🤡

Go to Long John (link in bio) to see more of this upcoming collection! 💪
The new Fall Winter 2023 collection of @peppinopeppino_denim is just shown at the @pittiuomo_official trade show in Florence to their retail partners. Although it will take a while before it will be available via their retailers, here’s already a sneak of what to expect. 🤡

Go to Long John (link in bio) to see more of this upcoming collection! 💪
The new Fall Winter 2023 collection of @peppinopeppino_denim is just shown at the @pittiuomo_official trade show in Florence to their retail partners. Although it will take a while before it will be available via their retailers, here’s already a sneak of what to expect. 🤡

Go to Long John (link in bio) to see more of this upcoming collection! 💪
The new Fall Winter 2023 collection of @peppinopeppino_denim is just shown at the @pittiuomo_official trade show in Florence to their retail partners. Although it will take a while before it will be available via their retailers, here’s already a sneak of what to expect. 🤡

Go to Long John (link in bio) to see more of this upcoming collection! 💪
@longjohn_denimblog
@longjohn_denimblog
•
Follow
The new Fall Winter 2023 collection of @peppinopeppino_denim is just shown at the @pittiuomo_official trade show in Florence to their retail partners. Although it will take a while before it will be available via their retailers, here’s already a sneak of what to expect. 🤡 Go to Long John (link in bio) to see more of this upcoming collection! 💪
1 week ago
View on Instagram |
9/9
LONG JOHN // 2011 - 2023 // info@long-john.nl
 
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