Recently I found this master piece of Levi’s Trucker Jacket from the 60’s. It has the original Big E tab on the pocket and it’s customized by the pre-owner. During the 60’s a lot of hippies customized their jackets. I like the painted buttons on the frontside, but the back from the jacket is even more a piece of art. It’s a great painted skull with a real old school red bandana. Very cool that a lot of people made their jackets (and also jeans) more personal with adding some of their way of life on it. Would be great if this would become a next trend again on the streets. We will see of this trend will return like a lot influences from back in the days. But for now, check out this great piece from the sixties.
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.
Nominated as 'Influencer 2020' by Rivet 50.
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