Received a lot of positive reactions on the Pepe Miner Jeans yesterday. Also denimhead Johan Honig from Holland contacted me about this post. He has also a Miner jean in his private collection from that area, a little bit different than the post, and the original jacket. Johan was lucky to get a signature in his pizza box packaging from the designer from this Miner jean, Jason Denham. Jason started after his Pepe Jeans experience his own denim adventure with Blue Blood (togehter with Steve te Pas) and is the founder of the now famous Denham brand. The Pepe Miner pizza box was designed by Boy Bastiaens, a real craftsman from the South of Holland! He’s truly my favourite branding specialist! What a great combination!

Pepe Jeans was a start-up for a lot of now really successful people, the dream team consisted people like Rob Dunk (co-founder G-star and now Manic Monkeys), Karl Heinz Muller (Bread & Butter fair and 14oz Stores), Steve Te Pas (Good Genes), Jason Denham (Denham), James Veenhoff (Jean School), Tony Tonnear (K.O.I. Jeans), Martijn te Riele (Apxpress), Tim Brown, Trevor Lough & Shari Lee Gumbs.

Below some impressions of the Pepe Miner Jean and jacket from my denim friend Johan Honig. Thanks for sending these pics buddy!

Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine, I'm working as a freelance denim specialist for the industry. Titled as 'Denim Influencer 2020' by Rivet 50. Celebrated my 10th anniversary with Long John in 2021.