Red Wing Shoes Will Your Wings Campaign
Red Wing Shoes recently launched their new “Will Your Wings” campaign, celebrating the brand’s commitment to high-quality, durable footwear. Each pair is crafted to last for generations. As part of the campaign, you can purchase a ‘Will Your Wings Boot Tag’ to personalize with the ‘Worn By’ and ‘Left To’ details, ensuring that your Red Wing Shoes will be passed on to the right hands one day.
A Limited-Edition Pair
As part of the ‘Will Your Wings‘ campaign, Red Wing Shoes has partnered with Molly McQueen, the granddaughter of the legendary actor Steve McQueen, also known as the King of Cool. Renowned for his timeless style, Steve McQueen is an icon of classic fashion. For this collaboration, Red Wing Shoes and Molly McQueen have created a limited-edition boot. These boots are inspired by Steve McQueen’s original pair of Red Wings.
Molly McQueen About The Collaboration Boots
“My grandfather had the unique ability to make everything he did look effortlessly cool. He was self-assured and confident, which is why people are still drawn to him today. The Will Your Wings campaign isn’t just about passing down a pair of boots — it’s about passing down a legacy,” says Molly McQueen. “Just like the boots, it’s about handing over something meaningful and built to last. It’s about receiving a piece of history to cherish, uphold, and make your own. And that’s what makes this campaign so special: it’s not just about what’s worn, but about what’s carried forward.”
The Special Features Of The Boot
The Red Wing Shoes x Molly McQueen boots feature the brand’s iconic Moc Toe design with a custom twist. These boots are crafted from Oro-Legacy Leather and include classic design elements such as Dull Gilt brass eyelets and speed hooks, along with tan leather laces. The boots are finished with a black Traction Tred outsole for added durability. To make them truly unique, each pair is embossed with Steve’s signature and his racing number ‘278’ on the heel.
All the images in the article are provided by Red Wing Shoes.
Availability Of The Boots
The Red Wing Shoes x Steve McQueen boots are made in a very limited run. The collab will be available in select retail stores globally on the 12th of November and on the 21st of November via: www.redwingshoes.com/heritage