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Roy Roger’s Authentic Capsule Collection

Since 1952 the Italian brand Roy Roger’s is one of the leading European denim brands. With their new Authentic Capsule collection, they highlight some of their most iconic pieces. The items are a recovery of several models taken from the personal archive of the brand creative manager Guido Biondi. Read more about Guido Biondi in the previous article Meet the Person here.

For this Authentic Capsule collection, they reproduced fabrics, labels, and packaging. The fits are reinterpreted with a contemporary look. Expect Italian denim craftsmanship at it’s best.

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Key Pieces Of Authentic Capsule Collection

Within the Authentic Capsule collection Roy Roger’s rebirth some of their historical pieces. One of the items is a chambray denim shirt. The shirt has a medium wash, front buttoned closure, flap chest pockets and a contrast embroidery detail on the chest.

The base of this collection is jeans. Five pockets jeans with the typical brands feature as the brand’s triangle patch on the back pocket and the zippers. The fabrics are selvedge from Japan. Also, jackets are included. One of the jackets has two front pockets with zipper chest pockets and button closure. It’s made in a rinse wash. Another key item is their interpretation of the classic Type 1 jacket. A jacket with only one chest pocket, a cinch back and an authentic chain stitch embroidery on the back.

The Roy Roger’s Authentic Capsule collection is made in Italy.

roy rogers

roy rogers

roy rogers

roy rogers

www.royrogers.it

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.