This season the Italian brand Roy Roger’s comes with a collection as a tribute to the summer! The collection is an eclectic mix of floral and Hawaiian patterns. It’s a tribute to JFK style and the world of surfing, mixing both distinctive traits in a collection that speaks about refined elegance in its simplicity. Highlights of the collection are the classic Oxford button-down shirts with the contemporary flavor of the overprinting: flowers, pin-ups, american trucks and pineapples are the main characters of the SS15 men’s collection. Let’s start the summer!

roy rogers roy roger's long john blog clothing italy guido biondi jeans denim authentic italian made summer spring 2015 shorts shirts tshirts jack jacket blue  (1) roy rogers roy roger's long john blog clothing italy guido biondi jeans denim authentic italian made summer spring 2015 shorts shirts tshirts jack jacket blue  (2) roy rogers roy roger's long john blog clothing italy guido biondi jeans denim authentic italian made summer spring 2015 shorts shirts tshirts jack jacket blue  (3) roy rogers roy roger's long john blog clothing italy guido biondi jeans denim authentic italian made summer spring 2015 shorts shirts tshirts jack jacket blue  (4)

The collection is also available on Roy Roger’s shop-on-line at:

www.royrogers.it

Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim. Nominated as 'Denim Influencer 2020' by Rivet 50.