SJC founder Simon James Cathcart began SJC with the objective of creating a link between specialist communities circling the fringes of men’s fashion. These groups range from music, denim, leather, suiting, iron work, motorbikes, jewellery, bulldogs and fighting.
SJC founder Simon James Cathcart
The Hellcat Denim Dungarees are made from 18oz Japanese one wash selvage denim that has been woven on shuttle looms in a 1920’s style to create a very dark, crispy, denim. Only 101 pairs of these were be produced. The cut is a synthesis of WW2 commission denim, prison and work pants of the 40’s. Check out this great brand.
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.
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