Spijkerbij is an initiative by Leonie and Lois from Holland. They came up with the idea when they saw that a lot of old jeans were thrown away by people without doing anything with it. And the fact that for the production of jeans a big amount of water is needed which isn’t re-used in the most factories. Not to forget that also chemicals are involved in the denim production. They wanted to do something with these facts and they came up with a cool recycle idea. For the Spijkerbrij production they tear up old denims in small rags and throw them in a kind of blender with some glu. After mixing these together they put the blend into a bow tie mal with the result that the old denims come back to live in a new and fresh product. The bow tie is a perfect accessory and an unique addition on your denim outfit. You can book these girls for (store) events where they show-up with their own made denim work bench. Spijkerbrij is a great concept and they make a good statement that you can make something cool from old stuff. Check Spijkerbrij here below and see in the video how it works. Keep it up!

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (9)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (10)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (2)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (6)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (8)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (4)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (5)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (3)

spijkerbrij denim jeans bow tie handmade long john blog blue new recycle fresh hku leonie lois amsterdam holland blue love blauw strikje vlinderdasje re-use  (7)

www.leonieenlois.nl

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.