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Wouter Munnichs, founder online magazine Long John, and freelance denim specialist for brands and retail.

Titled by Rivet 50 as ‘Denim Influencer 2020’. Celebrated my 10th anniversary with Long John in 2021.

Vintage Levi’s Jeans 507XX (Type 2) ‘Big E’ Jacket

Vintage Levi’s Jeans 507XX (Type 2) ‘Big E’ Jacket

The Story of the Levi’s 507XX Biker Cut Jacket (Part 2)

The Story of the Levi’s 507XX Biker Cut Jacket (Part 2)

Vintage Levi’s ‘Big E’ Toddler Jeans From The 1960’s

Vintage Levi’s ‘Big E’ Toddler Jeans From The 1960’s

Vintage Levi’s ‘Big E’ Biker Jeans Vest From The 1960’s

Vintage Levi’s ‘Big E’ Biker Jeans Vest From The 1960’s

First Diesel Jeans Catalog From Fall Winter 1987 – 1988

First Diesel Jeans Catalog From Fall Winter 1987 – 1988

10 Fun Facts You Need To Know About Denim

10 Fun Facts You Need To Know About Denim

Vintage Lee Jeans Rider M.U. Aggies Jacket from 1962

Vintage Lee Jeans Rider M.U. Aggies Jacket from 1962

The History of the Levi’s 507XX (Type 2) Jacket – Part 1

The History of the Levi’s 507XX (Type 2) Jacket – Part 1

How To Wash Your Jeans – The Ultimate Guide!

How To Wash Your Jeans – The Ultimate Guide!

The History Of The Original Vintage Levi’s 506XX Jacket

The History Of The Original Vintage Levi’s 506XX Jacket

Long John is an online magazine established in 2011. Your guide with daily updates about denim and high-quality made products and initiatives. Celebrated it's 10th anniversary in 2021. Titled by Rivet 50 as ‘Denim Influencer 2020’.

Recent Posts

A Photo Recap Of Denim Première Vision In Milan, Italy

A Photo Recap Of Denim Première Vision In Milan, Italy

Q&A With Ruedi Karrer (Swiss Jeans Freak) About Lee And Lee 101

Q&A With Ruedi Karrer (Swiss Jeans Freak) About Lee And Lee 101

10 Key Years Of Wrangler Jeans That You Need To Know!

10 Key Years Of Wrangler Jeans That You Need To Know!

Benzak Works Together With Candiani On A Special Selvedge Project

Benzak Works Together With Candiani On A Special Selvedge Project

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Last week, I was in Milan to visit the denim fabric trade show @denimbypv and the day after I had time to visit some (denim) stores in the city, so finally I made it to check out the great @unionfadestore by Cristian and Andrea (on the pic here)!

Their store is a must visit for each denim head as it’s a true vintage heaven! This week a look inside the store will be published on Long John, so stay tuned…! 💪

Thanks for your time, Andrea! Good to see you again. 🤠

@longjohn_denimblog

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Last week, I was in Milan to visit the denim fabric trade show @denimbypv and the day after I had time to visit some (denim) stores in the city, so finally I made it to check out the great @unionfadestore by Cristian and Andrea (on the pic here)! Their store is a must visit for each denim head as it’s a true vintage heaven! This week a look inside the store will be published on Long John, so stay tuned…! 💪 Thanks for your time, Andrea! Good to see you again. 🤠

13 hours ago

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1/9

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2.

Swipe to 👉 to check it out.

Go to Long John (link in bio) to see the photo recap of the show! 💪

@longjohn_denimblog

•

Denim and indigo inspiration shots from the denim trade show @denimbypv in Milan, Italy part 2. Swipe to 👉 to check it out. Go to Long John (link in bio) to see the photo recap of the show! 💪

1 day ago

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2/9

Selvedge Sunday it is! 🔥

For over 150 years jeans have been made with so-called selvedge fabrics. These kinds of selvedge fabrics are known for their self-edges on both ends. Sometimes, (also spelled as selvage and sometimes as salvage). This means that they are cleanly finished directly off the loom, with self-finished edges. So, they don’t need to be lock stitched afterward as they don’t fray. Selvedge fabrics are woven on authentic shuttle looms. These narrow looms are run by a wooden shuttle that flows back and forth constantly, resulting in the self-edges. This weaving process is a slow process as they can ‘only’ produce around 100 meters of denim fabrics within 24 hours. And the fabrics are quite small, around 70 – 80 centimeters (27’’ – 28’’).

Go to Long John (link in bio) to read the full article to learn everything about selvedge denim fabrics! 💪

@longjohn_denimblog

•

Selvedge Sunday it is! 🔥 For over 150 years jeans have been made with so-called selvedge fabrics. These kinds of selvedge fabrics are known for their self-edges on both ends. Sometimes, (also spelled as selvage and sometimes as salvage). This means that they are cleanly finished directly off the loom, with self-finished edges. So, they don’t need to be lock stitched afterward as they don’t fray. Selvedge fabrics are woven on authentic shuttle looms. These narrow looms are run by a wooden shuttle that flows back and forth constantly, resulting in the self-edges. This weaving process is a slow process as they can ‘only’ produce around 100 meters of denim fabrics within 24 hours. And the fabrics are quite small, around 70 – 80 centimeters (27’’ – 28’’). Go to Long John (link in bio) to read the full article to learn everything about selvedge denim fabrics! 💪

3 days ago

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3/9

@longjohn_denimblog

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The @wrangler brand is part of the American so-called ‘Big 3‘ denim brands. Started in 1947 as a denim brand with a strong Western lifestyle approach. Serving the growing market in the Cowboys and farmers lifestyle. Since it’s launch worn by many ranchers in the West. In the 10 key dates on Long John, some of the brand’s highlights are covered. Read the full article via link in bio! 💪 And, don't forget to share it with your denim friends. Or to tag them! 🤠

4 days ago

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4/9

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪

Swipe to 👉 to check it out!

@longjohn_denimblog

•

A few denim and indigo inspiration shots at the first day of the denim fabric trade show @denimbypv in Milan, Italy. 💪 Swipe to 👉 to check it out!

6 days ago

View on Instagram |

5/9

Together with the @hensteethitaly crew at the denim fabric show @denimbypv today in Milan, Italy. 💪

@longjohn_denimblog

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Together with the @hensteethitaly crew at the denim fabric show @denimbypv today in Milan, Italy. 💪

6 days ago

View on Instagram |

6/9

@longjohn_denimblog

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@benzakdenimdevelopers, the Amsterdam-based denim brand released their latest collaboration project. The new collaboration collection is themed ‘Limited Edition Selvedge’. For this special project, they collaborated with the Italian denim mill @candianidenim. The Benzak x Candiani collab collection brings a mix of authentic selvedge denim and upcycling together. For the collection, the denim brand used Candiani’s pre-consumer discarded selvedge to produce six unique garments. 👌 Go to Long John (link in bio) to read the full story! 💪 📸 by @eduardnijgh.

1 week ago

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7/9

The classic redline selvedge denim fabric. A righthand twill with a bright blue color. 👌

If you want to learn more about selvedge denim fabrics, read the full story on Long John (link in bio)! 💪

@longjohn_denimblog

•

The classic redline selvedge denim fabric. A righthand twill with a bright blue color. 👌 If you want to learn more about selvedge denim fabrics, read the full story on Long John (link in bio)! 💪

1 week ago

View on Instagram |

8/9

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue.

Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪

Swipe to 👉 to see some details of the jacket!

@longjohn_denimblog

•

@157roots just released their take on the legendary French worker jacket. The jacket is available in two colors; army green and bright blue. Originally worn by french railroad workers back in the 1800s where the jacket, usually dyed in the charasteric blue color, could be seen along the tracks across nation. The loose fit made it easy to wear the jacket over a set of overalls and the big pockets could hold both tools and tobacco. The jacket has since been used and abused as a daily uniform by farmers and all types of hard working laborers. Traditionally made from a heavy cotton-drill or moleskin fabric, the @157roots version is cut from a 300 gsm cotton herringbone. Fits boxy and relaxed. 💪 Swipe to 👉 to see some details of the jacket!

1 week ago

View on Instagram |

9/9

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