The Denim Run part 2 will take place on Sunday the 1st of June. After a successful first edition the founders Wing Mok and Emiel Gerardu decided to continue this blue ride at their hometown Eindhoven, the South of Holland. They started this event because they wanted to share their biggest passion: denim and cycling.
Last year was the kick-off with a lot of denimheads who showed up with their unique customized bicycles. Afterwards their was a blue BBQ with some great music and cold beers ofcourse. I am proud to support this nice event with some Long John gear for the best dressed denim-cyclehead. Check their website for tickets, and below an impression video from the first edtion. Let’s cycle in denim! See you there.

The denim run eindhoven holland long john blog wing mok emiel gerardu south of holland bikers bicycle customized fixies ketelhuis bbq strijp-s part 2 second edition wheels denim people denimheads blue raw rigid  (1

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The denim run eindhoven holland long john blog wing mok emiel gerardu south of holland bikers bicycle customized fixies ketelhuis bbq strijp-s part 2 second edition wheels denim people denimheads blue raw rigid  (1)

The denim run eindhoven holland long john blog wing mok emiel gerardu south of holland bikers bicycle customized fixies ketelhuis bbq strijp-s part 2 second edition wheels denim people denimheads blue raw rigid  (1 (2)

http://thedenimrun.com

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.