Yesterday I went to first edition of the new tradeshow The Low Show at the Westergasfabriek in Amsterdam – NL. It was the last day of the three days event. The ingredients of this new event were perfect; great location, super list of exhibitors, the display furniture were amazing and the catering was more than perfect! When I entered the fair it was like coming home. Cosy and relax vibe, the music wasn’t too loud and I was surrounded by like minded people who share the same passion for authenticity. All the exhibitors were brands with craftsmanship and only made from the best materials. It was all about storytelling products. Founder Kenneth Jaworski did something different and something new. Great new initiative with a lot of potential for the future. Much respect for this first big step. Looking forward to the 2nd edition! Keep it up guys. 

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The exhibitors

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Founder Kenneth Jaworski on the right

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Written by Wouter Munnichs
I'm the founder of Long John. Next to running this daily magazine, I'm working as a freelance denim specialist for the industry. Titled as 'Denim Influencer 2020' by Rivet 50. Celebrated my 10th anniversary with Long John in 2021.