The Overall magazine, also known as The Blue Magazine, is a high quality magazine from Italy. The magazine is published by Tab Communication srl which is also the company behind the Crackers Magazine and the Denim Boulevard event. The Overall magazine is focussed on denim, workwear and the authentic lifestyle with highlights as denim events, denim stores, denim people, denim items, denim boots, etc. The magazine is loaded with the most great content for every denimhead. The Overall magazine is coming out 4 times each year and has 145 full colour pages. Every issue has his own theme, the first issue has the theme ‘Farm Edition’ and the second ‘Snapshot Edition’. The magazine is distributed through the best denim stores in mainly Europe (they are working on worldwide!) like DeeCee Style, VMC, Tenue de Nimes, Sear’s, Son Of a Stag, etc. and through trade shows like Kingpins, CC Show Japan, Pitti, Premiere Vision and Selvedge Run. I’m really stoked about this new magazine, so check it out for yourself. Below some pages from the first two editions to give you an impression. Looking forward to the next issue!

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Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.