Today we are going to shoot the new LONG JOHN project with Bas Berends ( in the studio. This project will show up this summer. We are waiting for the last piece to make it complete. Sebas Gerritsen, I hope your treasure will arrive today!

Here’s a sneak preview of the project.

Pace jeans;


Atelier la Durance;


Big E;


Eat Dust;

Worn-Out Projects

Written by Wouter
I'm the founder of Long John. Next to running this daily magazine I'm working as a freelance marketing specialist for brands and retail. Specialized in denim.